Description
AI-Powered Campaign Link Management for Marketers
Created by @davidrstoeckli, UTMate is a smart web app that helps marketers easily generate, organize, and manage UTM and campaign tracking links—without the headaches of spreadsheets or manual validation.
🚀 What It Does
UTMate replaces complex, error-prone spreadsheets with an intuitive AI-driven experience. Just describe your campaign (e.g., “Create links for my summer campaign on Google, Meta, and LinkedIn”), and the AI assistant will intelligently generate properly formatted tracking URLs with the correct UTM parameters for each platform.
🧠 Key Features
AI Campaign Assistant: Automatically generate tracking URLs from plain-text campaign descriptions
Smart Parameter Handling: Auto-assigns platform-specific UTM values (e.g., utm_medium=cpc for Google, social for Meta)
Centralized Link Management: Organize all your links in one place with easy search and filtering
User Management: Collaborate across teams with access controls and shared workspaces
Validation & Consistency: Eliminate human error with built-in formatting logic and parameter rules
Payment Integration: Built as a scalable SaaS product with monetization in mind
🎯 Why It Matters
As a Web Analyst, the creator spent countless hours maintaining spreadsheets just to ensure consistency in campaign tracking. UTMate eliminates that friction—empowering marketers and campaign managers to generate accurate links in seconds, no technical expertise required.
Whether you're running ads on Google, Meta, LinkedIn, or beyond, UTMate ensures clean, consistent tracking across all your marketing channels—with a fraction of the effort."
Built by
David Stöckli
@davidrstoeckli
