Customer Story

Leading CRM company creates rapid prototypes with Replit Agent

Product managers and designers create functional prototypes in minutes instead of weeks, accelerating user feedback cycles by 3x and freeing engineering resources for validated features.

Employees

8,000+

Industry

Software

Challenge

Their product team was constantly looking to test new flows and features, but traditional prototyping was slowing them down. Product managers relied on engineers for even simple prototypes, and designers found the gap between visual mockups and functional demos frustrating. Stakeholder feedback cycles took weeks, and feature validation often lagged behind market needs.

We used to wait weeks just to test a new onboarding journey. Now, we can try three ideas in three hours and get real feedback before engineering writes a single line of code.

VP of Product Management

Solution

With Replit Agent, PMs and designers transformed their product creation process.

Natural language requirements
PMs copy-pasted their PRDs and feature requests directly into Replit Agent, using product language — not code — to describe what they needed. Specs like "let users filter contacts by lifecycle stage and visually highlight new signups" were instantly understood by the Agent, skipping the usual back-and-forth with developers.

Rapid prototyping
Within minutes, Replit Agent spun up functional web apps based on these descriptions. Designers could upload screenshots and have interactive prototypes ready to share — complete with workflows, forms, and dynamic data integrations.

Collaborative iteration
During stakeholder meetings, both PMs and designers requested changes in real time (e.g., "make the onboarding modal more prominent" or "swap this chart for a funnel visualization"). Agent made each adjustment in minutes. This closed the gap between ideation and feedback, letting teams iterate live instead of waiting for future sprint cycles.

Bridging design and development
Designers watched as their visual ideas were transformed into working apps — no handoffs or translation headaches. PMs validated feature concepts with user testing and actual interactions, collecting actionable insights before anything was committed to the roadmap.

Replit Agent lets product managers and designers collaborate seamlessly, build interactive prototypes in minutes, and focus on what matters most — delivering value to our users.

VP of Product Management

Impact

  • Prototypes that took weeks now took less than a day — often just an afternoon.
  • Engineering bottlenecks vanished, freeing developer resources for validated features.
  • The team collected user feedback on live prototypes three times faster than before, outpacing competitors' cycles.
  • The design vision was preserved, as what you see is what you get — no miscommunication between static mockups and the real product.